ONE-HOUR MODULES:
1. Correct Writing
Objective: Spot the 15 most common errors in writing at work.
Project: Proofread text from an industry summary.
2. Clear Writing
Objective: Learn 3 powerful techniques for achieving clarity.
Project: Edit writing samples from two position papers.
3. Concise Writing
Objective: Master the six-part pyramid of concise writing.
Project: Re-write several sections from a technical report.
4. Persuasive Writing
Objective: Learn how to influence by speaking your reader's language.
Project: Write an executive summary for a marketing report.
5. Tactful Writing
Objective: Learn how to adjust your style for each situation and reader.
Project: Write a respectful letter to someone in a different company.
6. Promotional Writing
Objective: Learn a 3-step process to write compelling copy.
Project: Write a sales letter that entices further reading.
7. Readable Writing
Objective: Learn how space, lists, and layering contribute to readability.
Project: Polish a draft memo from your HR department.
8. Chart Writing - Words
Objective: Learn how to focus on the needs of the audience.
Project: Prepare a presentation for the CEO of your company.
9. Chart Writing - Graphics
Objective: Learn how to pick the best graphics format and the right text.
Project: Use 12 guidelines to improve the presentation of company data.
10. E-Mail Writing
Objective: Learn what prompts people to read and take action.
Project: Write back-and-forth emails and critique their effectiveness.
HOW IT WORKS:
- Choose any six modules for a full-day onsite workshop.
- Provide a classroom and fill it with 12 to 24 students.
- Students write in groups and present their work for discussion.
WHAT IT COSTS:
- Corporate rate: $2500
- Discounts for non-profits.
INSTRUCTOR:
- Joseph W. Judge of Proofread.com
- Engineering degrees from RPI, MBA from Stanford
- 25+ years of writing-intensive work
- Author of several books and many business reports